Sunshine Rose grapes dropped from 300 yuan per catty to 10 yuan. Future market trends

Speaking of the most popular grapes in recent years, the Internet-famous fruit, Sunshine Rose Grape, is definitely a must. This grape has long been a household name, and some people even compare it to the "Hermes of the grape world" and the "Moutai of the grape world." When it was first launched on the market, it was sold at a "sky-high price" of 300 yuan per catty in supermarkets and fruit stores. In recent years, it has become very popular on the Internet and in the market.

The origin of Sunshine Rose

This grape variety, introduced from Japan in 2010, began to enter the public's field of vision in China in 2015 and gradually became popular. At first, due to its high price, it remained at more than 100 yuan per catty for a long time, which aroused a lot of discussion and became a "celebrity fruit on the Internet". Now, another 6 years have passed. The Sunshine Rose grape producing areas in Sichuan, Yunnan and other places have found that the price myth of this "luxury fruit" with the halo of Internet celebrities has not continued, and it is showing a sharp downward trend year by year. Since it was listed this year, the wholesale price has mostly been between 10 and 20 yuan per catty. Especially since August, Sunshine Rose grapes have been listed in many places in China, and the selling price in some places has even fallen to less than 10 yuan per catty. Compared with 6 years ago, the price of Sunshine Rose grapes has fallen dramatically, and it has entered the fruit plate of ordinary people. From 300 yuan per catty to a few yuan and more than ten yuan, what happened to Sunshine Rose grapes in 6 years? Does this mean that it has begun to step down from the "altar" and will the planting prospects still be "sunny"? The reporter visited many growers, buyers and industry experts, hoping to find the answer behind it...

High profits attract farmers to join the circle

In recent years, the price of Sunshine Rose has fallen from its "pedestal", which is also closely related to the explosive growth of domestic planting area. Since 2015, driven by high profits, more and more farmers have begun to embrace Sunshine Rose, and the planting area has continued to surge. Since 2015, driven by high profits, more and more farmers have begun to embrace "Sunshine Rose", and the planting area has continued to surge. According to incomplete statistics from the Institute of Fruit Science, Chinese Academy of Sciences, in 2020, the national Sunshine Rose grape planting area has reached 800,000 mu, and it is still expanding, and this year it will exceed 1 million mu. In 2016, the national planting area was only tens of thousands of mu.
Volume increase and price reduction are inevitable, and controlling production and improving quality is the way out . On the one hand, there is a high enthusiasm for planting, but on the other hand, the market is declining year by year, and growers have gradually sensed the crisis. "The prospects are still promising, and domestic development is still in its early stages, but planting should be arranged considering market saturation, and blindly following the trend should not be avoided. No matter what variety, once the output increases, the price will inevitably fall. It is not enough to focus on output alone, and quality is the core." Regarding the rapid expansion of Sunshine Rose grapes, many industry insiders expressed the same view. "Since 2017, all parts of the country have followed the trend of planting. But the main consumer market still tends to accept a price of 10 to 20 yuan." Duan Changqing, chief scientist of the National Grape Industry Technology System and professor of China Agricultural University, once said in an interview that the production cost of "Sunshine Rose" is high and the labor volume is large, so it is not advisable to expand blindly. "Now it is planted all over the country, but not many of them are of first-class quality." Liu Xiao, a researcher at the Horticulture Institute of the Sichuan Academy of Agricultural Sciences, said that the climate, geographical environment and cultivation techniques in different places are different, so the fruit size, sugar content and fragrance are different, and not all Sunshine Roses can be sold at high prices. Conclusion : Fruits of different qualities and prices are also aimed at different consumer groups. High-income people consume high-quality varieties with large fruit, high sugar content and strong fragrance, while low-income people can eat low-quality varieties. Varieties that are always high-end will not have long-term vitality. Only diversified varieties that have both high-end markets and can enter ordinary people's homes can have lasting vitality, either by quality or quantity.

<<: When is the best time to repot elm trees? When is the best time to repot elm trees (spring)

>>: How to germinate wax apple seeds

Sunshine Rose grapes dropped from 300 yuan per catty to 10 yuan. Future market trends

The origin of Sunshine Rose

High profits attract farmers to join the circle

Is Clivia a spiritual flower?

What is the best way to plant longan seedlings?

How to prune golden osmanthus

The flower language and legend of the red spider lily

The best time to water peach trees

The flower language and Feng Shui effect of Dieffenbachia

How to identify wave path

What to do if the leaves of the firecracker flower turn yellow

What are the functions of Roselle

Top 10 most difficult succulent plants to grow, which one is the most difficult to grow

Recommend

The reason why the roots of hydroponic daffodils rot and how to deal with it

How to raise multi-headed rubies

Cultivation methods and precautions of Lanyu cinnamon

Can succulents be exposed to the sun?

How to prune lilies

How to prune small roses

The efficacy and function of Langsanmu

How to water Chunlan? Daily watering and maintenance methods

What are the pesticides that cannot be mixed with thiophanate-methyl?

The flower language and meaning of marigold, what are the legends and stories

The harm and effects of betel nut

How to plant blue spinach seeds

Can the fortune tree be transplanted in autumn? What season is best for transplanting?

Plantago cultivation methods and precautions

How to grow Helleborus in winter and how low of a temperature can it withstand